OffLimits – Active Wear Brand

The Opportunity

When you push the boundaries of what is considered achievable, we will be with you. It is our single endeavor to give you the courage to dream the impossible, and the strength to achieve the impossible. OffLimits will be by your side to help you face the toughest tests of nature, time and destiny.

The Challenge

OffLimits had a website but was not doing well. The major issues they faced were:

  • Website on WordPress
  • Obsolete design
  • No social media engagement
  • No content marketing strategy
  • Product pages lacked information
  • Keyword Rankings took a hit
  • Cart abandonment issues
  • No newsletter campaigns
  • No Social engagement
  • No strategy to promote category pages
  • Lacked a Digital Marketing Plan

The Approach

  • Rebuilt the website on Magento 2.3
  • Gave the website a premium UI/UX
  • Impressive banners and category pages
  • Social sharing and linking
  • On the page, SEO was conducted
  • Category and product pages were improved
  • Sitemap, Robots.txt, Google analytics, Google remarketing code were implemented
  • The website is clean & responsive
  • An inventory management system is in place
  • A proper Social media plan is in place

The Results

  • In a highly competitive keyword environment, we were able to boost visibility across a range of common search terms
  • The website was received well by the client
  • Mentionable traffic is recorded every month
  • Social engagement is also increasing day by day

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