The world wide web is a hunting ground for businesses big and small. It is the most even competition, you will ever face. Even a small company can torpedo bigger companies if they market themselves online in the right manner. Today, we will share the three most important aspects of marketing that are virtually free and will help you market your website even if you are struggling with the budget. Let’s begin without further ado.
Emergence of Quora
If you want to know what people are looking for within your industry there is no better place than Quora. Not only you will get to know what people are searching for, but you have the power to answer their questions and drive traffic to your website. You can answer specific questions in a blog or tweak your website content according to the trending topics to make your website more informative.
Be more social
You should create content in different formats (text, video, audio) and endorse them on the social web (LinkedIn, Twitter, Facebook, YouTube, Quora). You can post the same content on multiple social sites as Google DOES NOT penalize for duplicate content. When using this tactic to make sure you only put part of your content on social media and make the readers track back to your website by providing a link. You will spend some time in devising a social media plan of action, apart from the time spend, social media is actually free to use. If you are extremely busy, you can hire a social media marketing firm in India to keep you abreast of all the updates.
Forums are the way to go!
Google for forums within your industry and reply to questions. Within your forum response add a signature that carries a link to your website. The better response you give; the more traffic you will get.
These are the best ways to market your website when you can’t spend any money on marketing.